For many years I have only used cruelty-free, natural, and plant-based products. I have created a platform for likeminded folk who are concerned about their health, the environment, as well as our beautiful creatures. This is why we focus on beauty without cruelty. Many consumers are not aware that there may be harmful ingredients in many of the products they use, which have health implications. In addition, the appallingly cruel testing of live animals in laboratory cages is sadly a reality and linked to many brands.

I have extensively researched and personally tested all the brands I have on my platform. With utmost confidence I can attest to them all having the Beauty Without Cruelty accreditation, are plant based, natural, ethically sourced and manufactured locally.

My site enables you to purchase high quality products at affordable prices whilst supporting South African companies, and protecting your health, our planet, and its inhabitants.
More brands who fit the criteria of beauty without cruelty will be onboarded in time which will extend the product range.

greendawning is donating a percentage of each sale to the wonderful Breadline Africa organisation. They do such incredible work throughout South Africa to uplift children in need and, since Covid 19, they have also introduced feeding schemes. My intention is to increase the number of NPO recipients as my business grows.

Welcome to the dawn of greendawning, created with love and passion.